Diana Brown works with a number of companies on their spend management initiatives. So her advice for companies on how to improve sourcing adoption may help organizations that are struggling to gain traction and reach their goals.

***This video was shot at the Ariba User Conference in Nashville this week. All of the video from the event can be found in a Playlist here.***

Justin Fogarty is Managing Editor of Supply Excellence. For any questions or feedback on the blog or its contributors, Justin can be reached at jfogarty[at]ariba.com.